Developed by Preston Waldon, new software tool AgriLook aims to “help farmers stay ahead of the curve” by delivering forward-looking intelligence

Alexander Preston

Alexander Preston

AgriLook is a new software tool to help farmers navigate the challenges of unpredictable changes in regulations, market dynamics, funding and the climate, according to the UK’s Preston Waldon.

Developed by Preston Waldon, an agri-business consultancy rooted in a fourth-generation farming family, AgriLook is the only subscription platform that offers a comprehensive view of the forces affecting agriculture, says co-founding partner Alexander Preston.

“Having grown up on a farm and navigated the pressures of regulatory changes and cross-industry developments, I understand how difficult it can be to keep up,” he said. “AgriLook is designed to help farmers and agri-businesses stay ahead of the curve. By pulling insights from both inside and outside agriculture, we offer businesses a clear view of what’s coming next and, most importantly, how to prepare for it. It’s built to empower agri-businesses to not just survive, but lead through disruption.”  

Created by Preston Waldon’s experts, AgriLook delivers forward-looking intelligence to steer businesses through the changing agricultural landscape. Launching in April, the platform will offer fortnightly updates, leveraging Preston Waldon’s expertise and extensive network.

AgriLook can be accessed online, via download, or delivered directly to your inbox. “Stay ahead of the curve wherever you are, whenever you need it, for just £10 per month, £50 for six months or £95 annually,” the company said.