Supply news from Eurofruit
Coverage of Europe’s local and international fruit and vegetable suppliers, including news and analysis of key areas such as production, trade, exports, logistics, and research and development.
Defra launch Organic Action Plan
10-year action plan launched with ambition to increase organic farmland to 10 per cent by 2036
Fyffes and Miles Import announce French partnership
Fyffes has appointed Miles Import as its sole distributor in France under a new three-year strategic partnership beginning January 2027
Belgium targets UK growth as demand for processed potatoes rises
UK demand for processed potatoes outpaces fresh, creating opportunities for Belgium’s convenience formats, premiumisation and private label
EU-UK reset summit confirmed for November
Andy Burnham will meet EU leaders in Brussels on 20 November, with proposed sanitary and phytosanitary (SPS) agreement among priorities
Salvi Unacoa launches early-season green kiwifruit
Company previews commercial launch of Kandy, a new early-harvesting variety that ripens four to six weeks ahead of Hayward
South African government hands large volume of state land to black farmers
President Cyril Ramaphosa says the move will expand access to land, creating jobs and benefit food security
Ondine flat nectarine brand reports on strong season
Brand partners say they delivered continuous summer availability across European markets, with strong repeat purchase intent among consumers
Positive outlook for South African table grapes
With a good table grape crop predicted in South Africa and Namibia, there are also hopes for positive marketing conditions
New agri-food robotics hub launched at University of Lincoln
HARVEST hub at university’s Riseholme Park Campus will provide access to testbeds for robotics in arable, fruit and vegetable farming, including £1mn Acceleration Fund
India-UK deal supports baby corn exports despite Middle East disruption
Trade agreement removes tariff barrier as Indian exporter reports resilient UK demand despite higher prices caused by conflict in the Middle East
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NFU and retailers call for budget to boost food security
National Farmers’ Union says UK tax reform needed to incentivise investment in critical infrastructure
Two in five UK farmers consider quitting
With over a quarter making a loss amid rising costs, weather instability and a lack of investment, McCains calls for better policy certainty to protect UK farmers
Source.ag acquires UK AI startup Optimal
Dutch AI firm Source.ag has purchased Optimal, “closing the loop” on autonomous greenhouse control
Fruit Attraction attendance holds steady in 2026
Ifema and Fepex say Madrid event drew more than 121,000 visitors from over 150 countries, and included ‘record-breaking’ second day
WAO Congress maps avocado category’s path to future growth
The Avocado Congress heard that Europe’s avocado market grew 16 per cent in volume in 2025 and still holds significant potential
Zespri forecasts surge in Northern Hemisphere SunGold output
Production nears 100,000 tonnes as Italy’s orchards expand, helping brand meet rising demand in Europe, North America, and Asia
FairFruit targets full regenerative agriculture transition by 2035
Gent-based group has pledged to embed regenerative agriculture practices across all contracted growers in Peru and Guatemala by 2035
Driscoll’s faces new class action over pesticide residue allegations
Superior Court filing adds to growing list of legal challenges for world’s biggest berry brand
Rabobank sees scale and specialisation as key trends in Europe
New report warns suppliers and wholesalers face mounting pressure from volatile supply, fierce competition, and more powerful retail buyers
Fairtrade raises banana minimum prices amid mounting pressures
Recommended rates to increase as producers face up to extreme weather, disease, and rising sustainability costs