The Irish-owned produce business relaunches domestic brand with TV campaign
Irish fresh produce grower-supplier Keelings has marked a brand relaunch with a new TV advert, which is airing for the first time in Ireland today (20 May).
The advert, inspired by Irish pop group B*Witched’s ‘C’est la Vie’ music video, recreates a vibrant world full of Keeling’s produce.
Launching a new tagline, Love That Keelings Feeling, the TV ad conveys the joy people feel when they eat Keelings fruit, the firm said in a LinkedIn post.
Keelings is a 100 per cent Irish owned, third-generation family business operating within the fresh produce industry since 1926.
It provides a range of services and expertise in fresh produce growing, sourcing, sales, marketing, distribution and ERP software solutions.
