Sustainable food packaging firm Westpak has relaunched its website with the aim of enhancing transparency around issues of sustainability and environmental awareness.
Westpak said the new website is part of 'a comprehensive brand overhaul for the company and aims to provide an area of expert advice and guidance around sustainability in food packaging.'
The site features an expansive sustainability glossary, sustainability FAQs as well as a series of blogs and opinion pieces from the company to demystify some of the industry’s most pressing environmental issues. It also aims to highlight the key benefits and limitations of commonly used materials through the food packaging industry.
Detailed sustainability credentials are also specified for each product, providing a quick reference point in guiding product selections based around complex environmental considerations.
Key projects that demonstrate Westpak’s expertise in sustainability are also highlighted throughout the new website. These have included working directly with, or providing key supporting roles to major brands in grocery and foodservice including M&S, Waitrose, Gourmet Burger Kitchen and Chicken Cottage, among others.
Seth Hicks, managing director at Westpak Group, said: 'When dealing with Westpak, our customers have access to over 20 years of food packaging experience coupled with expertise in packaging sustainability and a bold innovative approach to delivering genuine food packaging solutions.
'The new website acts as a central point to keep up-to-date with packaging sustainability news, find new innovations, and access unbiased advice. We want customers to be able to make properly informed decisions when looking to improve the sustainability of their packaging.'
