Broccoli brand replaces stablemate Pink Lady as headline awards sponsor

‘Kulasai Dasara’ by Udayan Sankar Pal

‘Kulasai Dasara’ by Udayan Sankar Pal

Image: Udayan Sankar Pal

Tenderstem has been unviled as the new sponsor of the Food Photographer of the Year awards.

Previously sponsored by fellow Coregeo brand Pink Lady, the awards will now be known as the World Food Photography Awards sponsored by Tenderstem.

The competition invites both amateur and professional photographers to showcase their technical prowess and creativity. It celebrates food stories from all around the world, whether told through landscape, portrait, travel, wedding, photojournalistic or any other style of photography.

The awards feature 25 categories, recognising the way food touches lives in a diversity of ways, from growing, harvesting and cooking, to eating, celebrating, and surviving. There’s a top prize of £5,000 on offer, and all finalist images will be exhibited at the Mall Galleries in London.

A new addition this year is the ‘World of Drinks’ category, celebrating photographs of drinks. Also new is The Bimi Prize, which will be awarded for one stunning image only, chosen from the awards shortlist for the best image showing fresh fruit and/or vegetables.

“Tenderstem is delighted to be the headline partner of the World Food Photography Awards,” said global brand director Dave Samuels. ”These prestigious awards are a unique celebration of the way in which food touches lives across the globe, and an initiative that, as a global food brand, it is vital we support.

”We look forward to collaborating with [awards founder] Caroline [Kenyon] and her team, with whom we see a close alignment on our values of quality, integrity and sustainability.”

This year’s global judging panel is chaired by food photographer David Loftus, and includes Claire Reichenbach, CEO, The James Beard Foundation; Tom Athron, CEO, Fortnum & Mason; digital creator Max La Manna; Rein Skullerud, senior photographer and photo editor, World Food Programme; and Mogau, chef and cookbook author, The Lazy Makoti.

Entries close on Sunday 9 February 2025.