Micki Seibel is highly experienced with agri-tech startups
Autonomous harvesting machinery manufacturer Fieldwork Robotics has appointed Micki Seibel as a non-executive director.
The Silicon Valley executive leader has over 25 years of experience in leading early-stage startups through their go-to-market strategy, as well as fundraising, and software and technical engineering.
She already advises a number of other climate tech startups operating in the agri-tech sector, including PittMoss, Wexus Technologies and Swarm Technologies (acquired by SpaceX).
Cambridge-based Fieldwork said Seibel’s extensive experience and passion for solving some of the world’s hardest food and environmental problems would help guide the company through the next stages of its expansion. Near-term goals include progressing with further customer agreements and expanding its operations throughout target markets the US, Portugal and Australia.
The appointment marks Fieldwork’s expansion into the US as it continues to scale up its operations in the region.
Chief executive David Fulton said: “Building out the expertise of our senior advisers is a key part of our expansion plans and I’m thrilled to welcome Micki to the Fieldwork Robotics team.
“Micki’s experience and insight will be invaluable to us as we continue to scale up. The US is a key target market for Fieldwork, and our appointment of Micki underlines our commitment towards expansion into the region.”
Seibel added: “The growing labour gap is a huge issue for farmers and growers across the world, and we desperately need innovative technologies like Fieldwork’s to help solve some of the underlying issues agriculture is facing.
“I am impressed by the technology that David, Martin and the rest of the team have worked tirelessly to create. It solves a real-world problem for raspberry growers and I am excited to be joining Fieldwork at such a pivotal stage in the company’s development.”
