'The future for UK fresh produce suppliers is bound up with that of their major retailer customers,' said Hingley. 'Competition is between networks of retailer supply and to be successful, all members of a fresh produce network need to be jointly focused on meeting the changing needs of the modern consumer. Customers are now much more interested in convenience and prepared offerings, underpinned by excellent quality. Meeting consumer requirements should be a joint response from all parts of the fresh produce supply network working together.' Hingley was analysing supply chain relationships in his presentation and considered a range of issues relating to the industry including recruitment and niche opportunities for suppliers.

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