Redbridge Produce & Flowers will continue its business development programme into 2003 with four more flower open days in Cardiff, Leicester, Southampton and the North East.
Over 500 florists attended three sessions held this year in Wolverhampton, Bristol and Liverpool. In partnership with the Flower Council of Holland, Redbridge Produce and Flowers is working to deliver information on the plant and flower market, seasonal and industry trends to local florists.
The sessions entitled 'Outrageous But Commercial' are brought to life by the floral designs created during the session by one of the Flower Council of Holland's top designers, Joke Maat Vellekoop. At the end of each session, the designs are auctioned off to raise money for the British Heart Foundation.