Red spud hits Tesco

Hot on the heels of its purple potato, Albert Bartlett has launched its red and cream Apache potato into Tesco.

Marketed as ‘ideal for roasting whole’, the Phureja variety easy-roasting potato. Product will be available for a limited time and will be accompanied simple recipe suggestions on pack as well as more recipes are available online on Albert Barlett’s site.

Albert Bartlett’s Anne Rodgers said: “Our variety development programme continues to deliver fantastic new varieties which enhance the customer offer and allow us to attract new people to the fresh potato fixture.

“Taste is a must and Apache certainly are full of flavour, combined with additional health and convenience benefits of cooking them in their skin. I think they will be particularly popular with younger consumers looking for ease of preparation.”

The potato itself has a red skin, and light yellow flesh, delivering a fantastic flavour and fluffy texture making it a fantastic all-rounder suitable for baking, mashing, roasting and steaming.

The packs feature recipes by Michelin Star chefs Andrew Fairlie (Gleneagles) and Michel Roux Jnr (Le Gavroche), delivering culinary inspiration to customers.

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