Pink Lady is teaming up with Fitness First Healthclubs for the second year running to encourage consumers to get fit and boost gym attendance.

The fashionable apple brand is offering the prize of a pink smart car to the most 'notable Fitness First Pink Lady Ready Steady Go challenger'.

Group affinity relationship manager of fitness first Anne Hudson, said: 'We are delighted to be hosting this exciting initiative for the second year in succession and hope that it continues to be a key event on the Fitness First calendar for many years to come.'