Pam Lloyd PR has won the contract to run Pink Lady apples' communications in the UK.
Andy MacDonald, md of Coregeo, the brand manager for Pink Lady in the UK, said the firm was selected after its "excellent" work with Coregeo's broccoli brand Tenderstem and have an intricate understanding of what is needed in dealing with fresh produce.
Director Dieter Lloyd told FPJ: "I have worked in a consultancy role on Pink Lady for four years and it is fantastic product to promote."
No comments yet