Potato grower Greenvale AP has relaunched its corporate website in a move it says will mark its transition into a “fully intergrated” consumer goods business.

The new website at www.greenvale.co.uk, will provide more information on the supply chain and growing techniques of the UK’s leading seed potato supplier.

“We felt it was time to invigorate our website to reflect the dynamic nature of the Greenvale business,” explained Angus Armstrong, CEO of Greenvale AP.

The website will include an extensive catalogue of the various potato varieties the firm produces, and visitors can also access the GreenVale Farm Fresh website, which tells the story behind the company’s first-ever branded potato. There will also be extensive information on the supplier’s career opportunities, including the Greenvale apprentice scheme.

“This website means that anyone interested in working with us, or for us, can find out who they need to talk to and how uniquely we can help them,” added Armstrong.

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