Multisorb Technologies, the active packaging technology specialist, has launched a new website.

The new website, www.multisorb.com, is a comprehensive online resource for active packaging solutions, providing in-depth information on how companies can address the protective packaging needs of their products to keep them fresh and stable, and extend shelf life.

Visitors to the site can access the latest company news and a host of educational articles and white papers. The website also offers a detailed description of Multisorb’s portfolio of advanced active packaging technologies and systems solutions for the markets it serves, including healthcare, food and beverage, electronics and transport.

James V Renda, executive vice-president and COO of Multisorb Technologies, said: “The new website is a reflection of Multisorb’s customer-centric focus and has been designed with the needs of our global customers in mind. Every effort has been made to ensure the site is populated with information pertinent to our customers’ active packaging requirements.”

Meanwhile, the firm has appointed Jeff Brown as business development leader for food and beverage packaging, to serve a growing customer base.

Brown will serve existing customers while continuing to expand business in Multisorb’s diverse range of food packaging applications, including refrigerated and prepared foods; case-ready meats; processed meats; organic, clean label and natural foods; and cheese and bakery products.

Brown has 20 years of sales experience in the packaging industry. Prior to joining Multisorb, Brown served as sales manager for Paper Pak Industries. He has also served in business development positions with Associated Packaging Technologies, Pactiv Corporation, Kendall Packaging, and Union Camp Corporation.