Marks & Spencer has brought out a new tennis-themed pepper to cater for the nation’s summertime grip on the sport.
The ACE pepper provides the recommended daily quota of vitamins A, C and E with the nutrients remaining at their original level even when cooked.
Its introduction follows three years of development to create a slightly darker hue than traditional red peppers and a sweeter taste.
The peppers have benefited from being cultivated in Waltham Cross, Essex, where the mild climate has helped them to grow successfully.
M&S pepper specialist George Hebditch said: “It is fantastic to have developed a vegetable capable of supplying all the vitamin A, C and E we need for one day. ACE peppers have a lovely, sweet flavour as well as being extremely good for you. Peppers are such a versatile food - they are just as popular cold in salads or with dips as they are cooked.
“As people become more health-conscious, demand for fruit and vegetables which are high in vitamins and minerals has soared so we fully expect ACE peppers to be a big hit with customers.”
The peppers are going on sale at M&S priced at £1.99 for 200g.