Marks & Spencer is to continue a notable year in produce development, following the introduction of its Tiny Pears and Baby Lemons, by selling cream coloured carrots.
The carrots are called Creme de Lite and “at first glance look similar to a normal parsnip but look closely and you will see that it is in fact a carrot”.
M&S Creme de Lite, also dubbed the “cream of the crop”, will be available from next week in selected stores nationwide, priced at £1.49 for a 500g pack.
The organic carrots are grown by award-winning vegetable grower Steven Jack in Scotland. Jack grows the organic vegetables in the unique growing conditions of the Moray Firth on light, well-drained soils in the area, benefiting from the extended daylight hours experienced in the region, which aids the sweetness of the carrots.
Carrots were originally, white, cream and purple before, 400 years ago, the Dutch were said to have wanted a vegetable that was the colour of their national flag, so growers in the Netherlands cross-bred various carrots and brought out the orange version which is commonplace today.
M&S agronomist Dr Simon Coupe said: ”This speciality organic cream carrot is already prized in Europe and America for its crisp and crunchy texture, and is especially good in salads or cooked the same way you would a classic orange carrot.”
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