Companies embracing and investing in technology are seeing significant results with agricultural software company Landmark Systems seeing a boom.

Nigel Parsons, managing director of West Sussex-based company which produces the KEY range of products, believes that the advancements are being wholeheartedly embraced, said: “As much as GPS technology has helped with general farming, computer and software developments have enabled the farming industry to be not only more efficient with their work but also become more profitable.

“Software is now available for everything from recording field accounts, stock control and sales to calculating VAT, managing an audit trail and keeping up with rent demands.”

Revesby Farms in Lincolnshire are two businesses managed and owned by one family which has welcomed technological change and sees it as a vital ingredient for constant progression.

Farmer Peter Wiggins-Davies: “Our technology uptake has certainly been large. All of the family members and the farm manager Chris Baylis are very enthusiastic to utilise as much practical technology as possible. Out of the office on farm, this has included collating information from yield, soil and nutrient mapping techniques using GPS receivers to pin point individual field areas enabling inputs to be targeted for the specific requirements improving the margin over input cost.

“Within the office Landmark’s KEY accounts and KEY property software have enabled extremely accurate budgeting and accounting. The accuracy has enabled us to look at every enterprise in isolation and truly evaluate its profitability. We have found that Landmark’s accounting software works extremely well alongside our electronic information management system TBSL’s Docuware.”