Andy Hodge, the rower sponsored by JP Fruit as he builds towards the 2012 Olympics, showed he is in pretty good shape already, as his GB coxless fours team landed gold in the World Rowing Championships at Dorney Lake, Windsor, last weekend.
“In the good old days of the Banana Group and Beechey Morgan, it was not unusual to see sporting stars eating bananas for ‘Bananergy’,” said JP’s marketing manager Dickon Poole, who added that Hodge will soon be on-board a campaign to promote English Cox apples.