In 2002-2003, growth in the UK market for vegetarian foods fell from 16.6 per cent to 7.9 per cent, as consumer confidence in meat products improved, according to a new report from Research and Markets.
The report shows that the continued growth in vegetarian food purchases has come not from "true" vegetarians, but rather from a higher number of meat reducers and red-meat avoiders.
Vegetable-based versions of meat and fish products have all grown steadily in popularity, becoming increasingly part of consumers' everyday food purchases.
The four largest segments of the chilled vegetarian foods market are pastry products, ready meals, potato-based products, and snacks/accompaniments.
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