Potato supplier Greenvale AP has strengthened its “green team” with the appointment of Jessica Cranthorne as environmental co-ordinator, based at the company's Floods Ferry site in Cambridgeshire.

Cranthorne has significant experience, having already been a member of the board for the Broads Authority Sustainable Development Fund. She has also acted as an environmental consultant for a community wind turbine project. After attaining a BSc in Environmental Science at Nottingham, she took her masters in Environmental Assessment and Management at the UEA.

At Greenvale, her responsibilities will include researching and evaluating alternative energy sources, such as wind turbines; raising staff awareness of environmental issues; monitoring energy use; and ensuring that environmental best practice is applied across all the company's sites. She will also take over the responsibility for implementing Greenvale's environmental management system and gaining ISO14001 certification.

Director Trevor Dear said: "Minimising the company's impact on the environment is central to the way Greenvale operates. Jessica's enthusiasm and considerable knowledge will help drive our policies. We are delighted to have been able to attract such a talented and committed young scientist to the team."

Cranthorne said: "This is such an exciting and challenging opportunity. I'm really looking forward to meeting the teams at Greenvale's sites across the UK and working with them to reduce the company's impact on the environment."

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