Health and food standard officials have ordered food manufacturers to reduce fats and sugars in their products as the NHS is becoming burdened with obesity-related health issues.
Government papers being considered by the nutrition panel, which includes health professionals, consumers, industry representatives and government officials suggest a renewed determination to bring people's consumption closer to the diet that health advisers recommend.
This mean plenty of fresh fruit, vegetables, meat and fish and much less packaged and processed foods. Government agencies in recent months have appeared to be more ready to challenge the food industry.
In England alone obesity levels are three times what they were twenty years ago and a third of all deaths from coronary heart disease are now put down to dietary factors, and obesity is a major risk factor in diabetes.