Supplier expands on its 16-year relationship with Asda, focusing on sustainable local production

Gilfresh and Asda have worked together since 2008

Gilfresh and Asda have worked together since 2008

County Armagh-based Gilfresh Produce will be supplying an extensive range of local vegetable lines to all 16 Asda stores across Northern Ireland this year.

Gilfresh, which has been supplying Asda since 2008, will be selling over 1,000 tonnes of root crops and 500,000 heads of brassica and salad crops to the supermarket this year.

Overall, Gilfresh supplies a range of 21 lines of local vegetables to Asda, including cabbage, carrots and swede throughout the local produce season.

Managing director William Gilpin said: “After a difficult start to the growing season in 2024, with the wet weather meaning crops were delayed going into the ground, we’re very pleased to be harvesting local crop, albeit a few weeks later than planned.

“Gilfresh Produce has supplied Asda for just over 16 years now with locally grown in-season vegetables. Asda is a committed supporter of local growers and produce in Northern Ireland and we really value the longstanding relationship we have with them.”

Cathy Elliott, NI local buying manager at Asda, added: “We have been working with Gilfresh for nearly as long as Asda has been in Northern Ireland, and as we’ve expanded to 16 stores, they have continued to grow with us and supply a wider range of veg to stock our shelves.

“It’s important to us to work with companies who not only have a commitment to local farmers, but also a strong commitment to sustainability in their operations, processes and ultimately our supply chain. This means we can provide our customers with fresh produce that has been harvested and packed locally, as well as being mindful of the environment.”

Gilpin noted that Gilfresh promotes a circular economy on site using an anaerobic digester plant and wind turbine to produce its own green energy using waste vegetables. “Working with large retailers such as Asda has allowed us to invest and take steps to reduce our carbon footprint, protecting our natural resources and enabling us to continue to work in harmony with the local habitat,” he added.

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