Fresh produce giant Fyffes said Fruit Logistica was the ideal platform for demonstrating the group’s achievements in production and distribution.
Ralph Fischer, marketing manager, said: “The growing reputation of the fair in Berlin enables the management and staff of Fyffes to strengthen their links with their trading partners.
“The discussions and exchange of information during the fair form the basis for defining customer requirements and needs.”
Fyffes, which has sales of around €2 billion a year is one of the world’s leading producers.
