United Fresh Produce Association has announced that it will partner up with key business partners in Europe to help develop an annual educational programme focused on the fresh-cut, convenience produce industry.
With the Freshconex trade fair organised by Messe Berlin to launch in February 2008, Eurofruit Magazine will organise a new, corresponding Freshconex Congress in cooperation with United Fresh Produce Association.
This new education event will be held on February 6, on the eve of Fruit Logistica and Freshconex.
The Freshconex trade fair will focus on the special needs of the fresh-cut, value-added sector and will serve as an international networking event for the sector.
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