The UK is bracing itself for its first ever Potato Week. Organised by the Potato Council, the event aims to build on last year’s Potato Day.
It will run from 1-7 October and organisers hope the whole supply chain from field to fork will get involved. Potato Day on 14 October last year was a great success nationwide and launched a three-year marketing campaign,
The Many Faces of Potatoes, that covers the UK, France and Belgium and is supported by EU investment.