The falling value of the euro against sterling, amid fears Greece will quit the European currency, is already causing problems for exporters from the UK and could make life tough for UK growers on their domestic market.
UK exporters who have fixed their contracts with customers based on a rate of €1.10 at the beginning of the year will now be losing out since the rate hit €1.25 mid-week.
Peter Davis, MD of Davis (Produce) Ltd, which imports and exports fresh produce, told freshinfo: “It is a double-edged sword. You are getting 20-25 per cent more euro for your pound than this time last year which is a huge difference. But it will not just affect exports - the supermarkets could be looking at imports instead of produce grown in the UK as it will be cheaper this summer.”