(L-r) Price, Macdonald and Giles

(L-r) Price, Macdonald and Giles

Coregeo, the fresh produce marketing specialist behind the Pink Lady apple brand in the UK, has won The Chartered Institute of Marketing’s Food Drink & Agriculture (FDA) group Excellence in Marketing Award for its work on Pink Lady.

The award was made at the FDA president’s dinner at the House of Commons on 17 March and presented to Coregeo managing director Andy Macdonald on behalf of the group by Waitrose md Mark Price and Promar’s John Giles.