Papaya tastings are set to take place at major multiples across London.
Tesco, Asda, Sainsbury’s and Waitrose will host tasting promotions on Monday and Tuesday at their stores in the capital.
The promotion is backed by the Brazilian fruit institute (IBRAF), the Brazilian Association of Papaya Exporters and the Brazilian Trade and Investment Promotion Agency to promote the fruit in the international market.
Different activities within the project have already been developed in a number of other EU countries and makes its debut in the UK
Brazil is one of the major fruit exporters in the world, offering mango, papaya, grape, avocado, persimon, guava, among other fruits to international consumers, all year around.
