Fresh produce donations and fundraising activities characterised the Christmas period for the Produce World Group.
The vegetable growing giant supported the homelessness charity Crisis by donating ten tonnes of fresh vegetables to help feed thousands of homeless people over the festive period.
In addition, the group also donated five tonnes of carrots to FareShare, a charity that helps to provide food to UK households living in ‘deep poverty.’
Fundraising activities, meanwhile, included Produce World’s Lynch Wood site, which raised £650 for its chosen charity the Sue Ryder Thorpe Hall Hospice Appeal through a Christmas raffle, silent auction for theatre tickets and Christmas jumper day.
Volunteers at Produce World Yaxley were sponsored to lose weight and ignore the temptation of over-indulging during the Christmas period, with the money raised going toward the site’s chosen charity of the year, Rays of Sunshine. The site also ran two eBay auctions to raise money for the charity.
Elsewhere, Produce World Butterwick held a toy campaign in aid of the Children's Ward at Boston's Pilgrim Hospital, with colleagues donating a selection of new and good-quality used toys.
Finally, Produce World Isleham and Sutton Bridge organised raffle draws to raise money for Cancer Research UK and Diabetes UK, respectively.
David Frost, Produce World Group’s HR director, said: “Community and charity fundraising is a vital part of the Produce World business. Working at Produce World isn’t just about the impact you can have on the bottom line, it’s also about having a positive impact on the local community and those most in need during the festive period and beyond.”
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