Slow Food, the eco-gastronomic movement, is making a fresh start in the UK with a sponsorship-funded move to Covent Garden in London.

The movement was founded 20 years ago by Italian Carlo Petrini and still champions the cause of “good, clean, fair food” as a reaction to fast-food culture.

Petrini, who is president of Slow Food International, said: “We need to re-invent Slow Food in the UK to take the movement forward, reach new heights and make our voice heard at the highest levels. This we can achieve by bringing our cause to London and playing a full and active part alongside partners who share our ambition to bring about a fundamental change in food production.”

The movement in the UK faced a funding crisis last month and the establishment of the London HQ has been made possible by “generous and continuing support” provided to Slow Food UK by Peter and Juliet Kindersley, the Sheepdrove Trust and Neal’s Yard Remedies, a spokesperson for the organisation said.

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