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MEET THE SPONSORS
Platinum sponsors
Goodfarmer Foods Holding (Group) Co is a leading player in China’s fresh food business. Established in 2002 and headquartered in Shanghai, Goodfarmer specialises in importing and exporting fruit and vegetables, with bananas being its primary product. Goodfarmer offers a full range of services, including sourcing, processing, storage, logistics, and distribution of fresh food products worldwide. Goodfarmer Fruits is committed to delivering top-quality fruit to mid-to-high-end customers across the globe. Some 90 per cent of its fruit is marketed under the Goodfarmer brand. It has formed strategic partnerships with more than 270 farms overseas in the Philippines, Ecuador and Costa Rica. Goodfarmer has a multinational network of branches and sourcing centres around the world. Goodfarmer is dedicated to delivering safe, healthy, and delicious food. Its core values of teamwork, integrity, professionalism, innovation, win-win partnerships, and honour drive the business, and it prioritises consumer demands. Goodfarmer’s ultimate goal is to promote a healthy, high-quality, and happy life for everyone.
Shanghai Pengsheng Industrial Co was established in 2009, with its headquarters located in Shanghai. Originally a high-end imported fruit wholesale enterprise, it has evolved into a comprehensive conglomerate encompassing fruit cultivation, research and development, sorting, packaging and sales within the fruit production sector. The company’s primary focus covers imported and domestic blueberries, imported cherries, stonefruit, table grapes, citrus, and frozen durian flesh. It is committed to providing top-quality fresh fruit products and customised services to thousands of households, promoting a healthy and beautiful lifestyle from farm to table. Pengsheng’s team is comprised of highly skilled procurement and sales professionals who seamlessly integrate upstream and downstream resources. From the point of origin, it upholds rigorous quality control measures and has established and maintained a multitude of leading downstream channels. The Pengsheng team boasts decades of experience in the fruit industry, possessing a wealth of expertise and professionalism. It remains dedicated to providing excellent service to every customer and had developed tailor-made services and marketing strategies for different customer groups and sales channels.
Sichuan Langhao Import & Export Group is an international trading enterprise which offers a full range of services for the global supply of fresh produce.
Established in 2019 and headquartered in Chengdu, Langhao’s operations span across numerous countries and regions. Its core strategy is to build a global trade in direct fresh produce sourcing.
In 2023, its global annual sales exceeded ¥1bn and its fully paid, registered capital grew to ¥118m.
It has built branches in key commercial cities across China, as well as facilities abroad, where it enjoys strong trade connections. Its ‘1+5’ group structure reflects comprehensive and professional business capabilities, and it has also obtained the international ISO 22000 food safety management certification.
Through these interconnected and collaborative efforts, it has created a comprehensive, service-oriented, foreign trade enterprise, based on a an extensive import and export network.
In short, it has presented itself as a first-class, international fresh produce supplier. Together with Langhao, savour the world!
Sponsors
Blue Whale is the leading French apple producer and supplier with 50 years of know-how and expertise. It is a group of 260 fruit growers and 15 fruit cooperatives producing 270,000 tonnes of apples per season. Blue Whale also offers pears, kiwifruit, plums and grapes, and its fruit is exported to over 70 countries.
Fruit Logistica is the world’s biggest trade show for the fresh produce industry and your access to the global market. At Fruit Logistica you can find the complete range of products, services and technical solutions from every part of the value chain. Besides the three main segments Fresh Produce, Machinery & Technology and Logistics, important focus topics at Fruit Logistica include Smart Agri & Greenhouse, Organic-Route and Startup Area.
Established in 1937, the Idaho Potato Commission (IPC) is a state agency that is responsible for promoting and protecting the famous “Grown in Idaho” seal, a federally registered trademark that assures consumers they are purchasing genuine, top-quality Idaho potatoes. Idaho’s ideal growing conditions, including rich, volcanic soil, climate and irrigation differentiate Idaho potatoes from potatoes grown in other states.
Joy Wing Mau Fruit Technologies Corporation Limited is a leading platform company in the fruit industry that connects global core fruit resources and provides all-channel professional services. Since its establishment in 1998, Joy Wing Mau has steadfastly pursued its mission of “Better Fruit, Better Life”, while upholding its value of kindness. The company is committed to delivering holistic solutions for clients and driving sustainable development within the fruit industry. Its business encompasses four key areas: variety importation and authorised planting, supply chain services, all-channel distribution, as well as variety development and brand marketing.
Rijk Zwaan develops high-quality fruit and vegetable varieties for the professional agri-food sector. As an independent family-owned company, it operates globally in over 100 countries. With more than 25 different crops and over 1,500 varieties, Rijk Zwaan provides high-quality seeds to growers worldwide. Its aim is to offer a wide range of fruit and vegetable varieties, whether for high-tech greenhouse, protected cultivation or open-field farming.
S&W is a leading marketer of pineapples known for its S&W Deluxe Premium pineapples. The brand of naturally extra-sweet pineapples has gained popularity across China since it was first introduced in 2022. S&W Deluxe Premium pineapples gain their full flavour by reaching maturity while still attached to the plant. They are harvested from pre-selected fields that conform to premium quality specifications. S&W has a wide range of offerings, including frozen pineapples and NFC juice.
Retail pioneer Pagoda (Shenzhen Pagoda Industrial Group Corporation Limited) offers nearly 1,000 varieties of fruit directly sourced from 26 countries. Set up 22 years ago, today Pagoda has 6,000 stores, a testament to the brand’s attainment. For ten consecutive years, it has been the number one fruit seller in mainland China.
The Fresh Connection is a leading global exporter of fresh fruit and vegetables. Founded almost 30 years ago by Hank Miller, it has offices in the US, South Africa, Australia, Mexico, India, Lebanon, and Latin America. Its dedicated and passionate people work with hundreds of similar-thinking growers and vendors to meet its customers’ needs. The Fresh Connection exports to six continents across Asia, the Middle East, South and North America, Central America, Europe, Australia, and New Zealand, with a relentless focus on trust, reputation, integrity, and dedication.
Tomra Food designs and manufactures advanced, sensor-based sorting and grading solutions for the fresh and processed food industries. Building on the legacies of BBC Technologies and Compac Sorting Equipment, Tomra Food’s technology ensures operational efficiency, maximising food safety and minimising food loss. Tomra Food is a division of Tomra Group.
Vanguard Group International is a leading fresh fruit grower, packer, and shipper. Through its farming, grower connections, and superior market knowledge, Vanguard aligns global availability with specific customer needs. Vanguard has offices in the US, China, Taiwan, Indonesia, Peru, Chile, and South Africa.
Washington Apple Commission conducts promotions in over 25 global markets to drive consumer demand for high-quality apples from Washington State in the US. The group provides promotional support to international retailers, wholesalers and importers, with innovative marketing programmes and activities to grow consumer awareness and brand loyalty.
Zespri is one of the world’s most successful horticulture marketing companies and the Zespri brand is recognized as the world leader in premium quality kiwifruit.
Based in Mount Maunganui, New Zealand, we are 100% owned by current or past kiwifruit growers.
Zespri manages kiwifruit innovation and supply & distribution management and marketing of Zespri Sungold, Zespri Green, Zespri Organic, Zespri Gold and Zespri Sweet Green Kiwifruit.
