Asiafruit Showcase speakers

Duncan Aust

AgroFresh

Duncan Aust is chief technology officer at Agrofresh. In this role, he is responsible for leading the company’s R&D, regulatory and external innovation activities. Duncan is recognised as an R&D leader with a strong business-focused vision. He brings with him excellent management skills both operationally and technically and has been instrumental in setting company technology direction, securing technology partnerships, company acquisitions and subsequent integration activities.

Heleen Van Rijn-Wassenaar

Rijk Zwaan

Heleen Van Rijn-Wassenaar is a marketing and business development specialist at Rijk Zwaan, where she is responsible for peppers, cucumbers, and melons. In this role, Heleen blends her interests in fruit and vegetables, consumer behavior, and product development, working closely with crop and country teams to drive innovation and successfully introduce new traits.

Hans Liekens

Sekoya Fruit

Hans Liekens has a track record of over 30 years with various multinationals such as Tropicana-PepsiCo, Campina, Chiquita, and Hessing in different sales and marketing functions, with a clear focus on the consumer and customer. After four years as commercial director EMEA for Fall Creek, Hans joined Sekoya, a strategic business unit within Fall Creek, in May 2021 to focus on premium genetics and global relations with retailers.

Lai Yongjin

Guangzhou Jiangnan Fruit & Vegetable Wholesale Market

Marie Wong

Shanghai Huizhan

Gerd Uitdewilligen

Copeland

As director of international sales at Copeland, Gerd lends his expertise and insights into perishable shipment visibility throughout the cold chain. With over 16-year tenure in the produce industry, his influential presence is felt as an active member of the produce industry, and attending industry events around the globe.