The samplings were a big hit with adults and children alike

The samplings were a big hit with adults and children alike

In support of National Chip Week, QV Foods Ltd held a number of sampling events at Asda stores across the UK.

QV Foods offered samples to around 1,000 customers, with various innovative chip recipes each demonstrating the versatility of potatoes. To help support the activity, QV Foods delivered 7.5kg bags of its Inspire Maris Piper product, taglined ‘The Great British Chipping Potatoes’, to each store that participated.

The company said: “Again this was a fantastic success with each store selling out within hours of delivery.”