Fresca Group company MMG Citrus has been working with local secondary school Cornwallis Academy to come up with a prize-winning marketing strategy. A group of 10 students linked up with the company as part of a post-GCSE project placing groups of 16-year-olds with 10 businesses in the Maidstone area. The youngsters followed a business challenge set by the company they were assigned to and then competed against nine other groups to win a £1,000 prize.
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