Asda has joined Waitrose in stocking an up-and-coming smoothie brand.
Filtering into stores from this Friday (27 February), Savse’s five SKUs (Super Green, Super Blue, Super Red, Super Orange and Super Purple) will be available across 423 stores nationwide with an RRP of £2.08.
Guka Tavberidze, founder of Savse, said: “We are absolutely thrilled to announce Asda as our newest supermarket stockist. With Waitrose, Ocado and Boots all added within the last 12 months, we’ve clearly demonstrated the ambition we have to grow our brand, and we have no intention of slowing down anytime soon.
'Our growth is matched by increasing demand from customers for genuinely healthy products. We know Asda’s consumer base is largely mums and the move will allow us to grow our audience in this sector.
'Made using 100 per cent natural ingredients and preserved through HPP (High Pressure Processing), and with each flavour containing two of your 5 A DAY, our products satisfy a demand with consumers nationwide.
'We’re making great strides in ensuring wherever you live, you’re never too far from a Savse fix, as we believe healthy options should be easily accessible to everyone, and not just the few. We ended 2014 with a bang following the unveiling of our new bottle design, and are delighted to kick start 2015 with this announcement.”
Other stockists include Boots, Ocado, Harrods, Selfridges, Harvey Nichols, Planet Organic and Wholefoods.
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