After the success of this year's KIKU Photo Competition, the marketers behind the apple brand have launched a video competition to promote the label.
The KIKU Video Competitio 2012 is open to all, with fans of the fruit invited to submit any video as long as it relates to the KIKU apple or its logo.
Entries can be a maximum of 60 seconds long and need to be posted on an internet video platform such as YouTube or Vimeo.
KIKU managing director Jürgen Braun said he was looking forward to seeing the entries after being pleased with the standard of last year's photo competition.
'A jury will judge the entries at the end of this season, and the winners can get nice prices,' he revealed.
First prize will be an Apple iBook, second prize an Apple iPad. Other winning entries will be rewarded with various KIKU-branded goodies.