Markets news from Eurofruit
Essential stories, analysis and research from Europe’s fresh produce markets, with a focus on imports, retail, wholesale, marketing, and consumers.
US fresh cherry exports forecast to fall 25 per cent
Freezing temperatures and frost damage set to reduce foreign trade by almost a quarter, says USDA report
Peach and nectarine crop to rebound to 25mn tonnes
Report says total output will be higher this year, with Turkey on course for almost double last season’s frost damaged production
Global cherry crop forecast to hit record 5.4mn tonnes
Sharp recovery in Turkey, combined with record outputs in China and Chile, expected to drive global production to ‘all-time high’
Ocati targets UK growth with purple passion fruit campaign
Bumper harvest prompts Colombian supplier Ocati to launch a UK campaign championing purple passion fruit’s fibre content and flavour
Aldi announces record £900mn investment in UK
Retailer to open 40 new stores and upgrade its network of distribution centres
Meet Tiqi, the bold new table grape brand
New branded grapes look set to offer category greater flavour, convenience, and consumer appeal
California grapes scores partnership with San Francisco 49ers
The California Table Grape Commission is leveraging the San Francisco 49ers’ strong Mexican fanbase to drive consumer engagement and retail promotions during the high-volume autumn grape season, with activities centred around the team’s Mexico City game on 22 November.
Picadeli Finland hits 350 salad bars as expansion continues
Greenfood Group’s AI-powered salad bar concept capitalises on rising consumer demand for fresh, healthy, and customisable meals
Spain highlights flavour and health with new mango campaign
€9.2mn marketing push emphasises freshness of mangoes imported from Spain’s Tropical Coast, targeting consumption growth in strategic European markets
Siza marks ten years of driving agricultural sustainability
What began as a practical response to international scrutiny has evolved into a nationally recognised assurance programme
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Driscoll’s opens pop-up store to champion raspberry snacking
Brand’s Real Sweet Shop in London targets afternoon snacking occasions, as part of wider campaign in UK and Germany
Global disruption puts maritime trade resilience in spotlight
DP World’s latest whitepaper looks at why adaptable trade corridors are becoming critical as established shipping routes face mounting pressure
SweetCott mandarin has “commercial potential”, says Nadorcott Protection
The SweetCott mandarin variety has gained protected status in Europe until 2056, as Morocco’s Les Domaines broadens its premium late-season easy-peeler range
YouGov helps Zespri to target SunGold sales growth
Shopper segmentation study has apparently helped kiwifruit marketer to identify two high-potential consumer groups
Aldi’s Bardon DC begins fresh produce operations at scale
UK’s biggest automated warehouse begins first fruit and veg deliveries, as retailer pushes ahead with £1.6bn investment
Analysis: Stable wholesale baselines, citrus pressures, and the warehouse logistical gridlock
Fruitnet Insights’ weekly fresh fruit and vegetable update from the GCC markets, brought to you in partnership with Global Star Group
NZ grower backs end of ‘archaic’ kiwifruit export monopoly
John Bostock targets new production of yellow-fleshed variety in Australia, Chile, and South Africa after securing Southern Hemisphere licence
Frigotec brings kiwifruit ripening to the fore
Ripening specialist is targeting the kiwifruit sector with its HappyRipe system, designed to solve retail quality inconsistencies while extending shelf-life
Del Monte backs Pittsburgh diabetes walk in community drive
Del Monte Corporation is backing the American Diabetes Association’s Step Out Walk in Pittsburgh on 26 September
Marlene urges consumers to enjoy “gift of nature”
Having previously presented Marlene as a natural work of art, VOG is now inviting shoppers to see the brand’s apples as a “true gift of nature”