Markets news from Eurofruit
Essential stories, analysis and research from Europe’s fresh produce markets, with a focus on imports, retail, wholesale, marketing, and consumers.
Tomato Expert Group issues warning over multiple challenges
Spain is grappling with a near 2 per cent production decline, a surge in energy and transport costs, and growing competition from Morocco
Egypt’s Pico braces for growing competition
China’s increasing dominance of the Asian market is encouraging many exporters to look elsewhere, with greater competition expected in Europe
The fresh produce consumption conundrum
Fruit and vegetable consumption remains below recommended levels in many Asian markets. A Rijk Zwaan-led session at the Asiafruit Knowledge Centre explored how a coordinated response could be key to tackling the challenge
US allocates millions to support country’s fresh produce growers
Announced on eve of Global Produce & Floral Show, latest round of funding backs hundreds of initiatives in the US and overseas
Fyffes and Miles Import announce French partnership
Fyffes has appointed Miles Import as its sole distributor in France under a new three-year strategic partnership beginning January 2027
Analysis: Italian grapes drop, SA mandarin overstay, and the upcoming airfreight shift
Fruitnet Insights’ weekly fresh fruit and vegetable update from the GCC markets, brought to you in partnership with Global Star Group
Salvi Unacoa launches early-season green kiwifruit
Company previews commercial launch of Kandy, a new early-harvesting variety that ripens four to six weeks ahead of Hayward
La Touche Bio puts organic centre stage
France’s Interfel and Cniel team up to make organic products more “accessible, visible and appealing”
Ondine flat nectarine brand reports on strong season
Brand partners say they delivered continuous summer availability across European markets, with strong repeat purchase intent among consumers
Vip Val Venosta targets Spain after sustainability accolade
Italian apple cooperative targets further growth in Spain after collecting prestigious sustainability prize from Bama Gruppen
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Zespri considers Chinese G3 production to counter illegal competition
CEO Jason Te Brake tells NZ Herald company acknowledges mounting local pressure and is weighing up potential options
Analysis: Valencia spikes, avocado oversupply, and the trap of reactionary loading
Fruitnet Insights’ weekly fresh fruit and vegetable update from the GCC markets, brought to you in partnership with Global Star Group
Melinda forecasts smaller but high-quality Italian apple harvest
Trentino-based cooperative says it will have fewer apples available in 2026 as European output hits nine-year low
Fruit Attraction attendance holds steady in 2026
Ifema and Fepex say Madrid event drew more than 121,000 visitors from over 150 countries, and included ‘record-breaking’ second day
Euro Company targets fresh produce aisle with innovative nut packaging
Group is presenting innovative retail pack concepts at Fruit Attraction in Madrid as it seeks to strengthen nuts’ position alongside fresh fruit and vegetables
Jingold partners with Angry Birds for kiwifruit marketing push
AI-powered assistant and dedicated wellness hub help brand to broaden its marketing ambitions as production expands
Sambóa apple brand launches new consumer campaign
Marketing concept is backed by new international platform, with sales forecast to increase by 75 per cent this season
East-West Seed named on Fortune’s 2026 Change the World list
Vegetable seed specialist has secured a place on Fortune’s 2026 Change the World list for the third time in seven years
Sunkist gears up for strong California citrus campaign
The California cooperative is entering the new citrus season with strong crop availability and the launch of its Sunkist Produce Academy at IFPA
Dulcis says it is ‘Ready to love it’ in Madrid
Kiwifruit brand reveals campaign created around everyday moments and a range of consumers, as production passes 4,000 tonnes