Markets news from Eurofruit
Essential stories, analysis and research from Europe’s fresh produce markets, with a focus on imports, retail, wholesale, marketing, and consumers.
UK imports shifting towards climate-vulnerable regions
New report finds compounding threats to UK food security, with climate risk intensifying across established source countries and trade shifting towards regions facing even greater exposure
Marlene urges consumers to enjoy “gift of nature”
Having previously presented Marlene as a natural work of art, VOG is now inviting shoppers to see the brand’s apples as a “true gift of nature”
Yuksel Seeds’ SWICY F1 pepper nominated for Polish award
Turkish seed company Yuksel Seeds is targeting the Polish fresh produce market with its award-nominated SWICY F1 pepper
Fibre trend and free trade help US prise open EU nut market
USDA predicts country will expand its 38 per cent share of bloc’s near US$10bn nut import business
ETI report highlights impact of retail buying practices on banana workers
Research underscores the far-reaching consequences of irresponsible purchasing on the banana supply chain
SanLucar wins Supplier of the Year Award in Singapore
Cold Storage bestows honour on the Spanish company for second consecutive year
Cathy Burns to address global forces reshaping the industry
IFPA chief executive will use her annual State of the Industry address to explore how today’s defining challenges are transforming the sector
Fresh produce industry pays tribute to ‘Dr Food’ Professor David Hughes
Hughes was one of the global fresh produce industry’s most respected commentators, known for his provocative and entertaining analysis of consumer behaviour, marketing and supply chains
Delhaize targets fresh produce leadership with new strategy
As consumers in Belgium continue to fall well short of recommended intake, retailer doubles down on fresh produce promotion
Staay expects persimmon demand to outpace supply
Hail damage in Valencia pushes availability below earlier forecasts, as supermarket demand for the fruit continues to grow
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Analysis: Banana prices drop as South African pears and Australian carrots surge
Fruitnet Insights’ weekly fresh fruit and vegetable update from the GCC markets, brought to you in partnership with Global Star Group
Spanish mango consumption on the rise
Consumption among Spanish households grew by 33.4 per cent in 2025 to reach almost 50,000 tonnes
Hear from the experts at Fruitnet Tomato Congress
A sterling speaker line-up has been announced for leading tomato event Fruitnet Tomato Congress, which takes place in Granada, Spain, on 5-6 November
Unica approves Spain’s first “total” operational programme
The programme is the biggest of its kind in the EU, with an budget of €50mn million and annual aid totalling €27mn
‘Market diversification and coordinated picking key amid volatile avocado supply’
Westfalia Fruit’s Hans Boyum discusses the European avocado market’s dramatic swing from over- to undersupply, strategies to mitigate climate change, and opportunities to increase consumption
Berry Business Week: New collaboration brings global berry industry together
In March 2027, Fruitnet Berry Congress, Planasa, and Fall Creek will align their international berry business events for first time
Kissabel opens Northern Hemisphere season with new programme manager
Jeremy Linsell takes the helm of the project as programme manager to consolidate the brand’s global growth
Blue Whale lays out aims as Mission-Driven Company
The French fruit group has acted to put social and environmental objectives at the heart of its governance in a move that “reaffirms what makes Blue Whale unique”
Interfel offers “taste of France” in Madrid
French exporters will showcase the diversity of their produce at Fruit Attraction in Madrid, as Interfel stresses the need to adapt to climate change and rebuild consumption
Comment: Global fresh produce marketing opportunities are under threat
As fruit growers around the world contemplate their new seasons, many admit it is tough out there in the orchards and vineyards