Aldi has enjoyed further success by landing the top retailer prize at the recent Which? Awards 2012, being named Supermarket of the Year.
The German discounter held off competition from Marks and Spencer, Waitrose and Lidl to win the award, which is measured on customer satisfaction, value for money, reliability and quality.
The group, which is enjoying a strong year with market share climbing to an all-time high of 2.8 per cent according to Kantar Waorldpanel, has already won The Grocer's Discounter of the Year award in 2012.
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