New series highlights the three key growing regions of California, Mexico and Colombia
West Pak Avocado has released a new series of bagged avocados that showcases the three key growing regions of California, Mexico, and Colombia.
The initiative is part of the group’s AVO360 Full-Service Experience, designed to enhance the avocado shopping experience for retailers.
The aim is to ensure a consistent year-round supply of quality, backed by customer-focused insights, West Pak said.
“To guarantee a supply of premium avocados for our customers throughout the year, we remain committed to sourcing excellence by investing in various countries of origin,” stated West Pak Avocado CEO Mario Pacheco.
“Our newest addition to our popular bagged avocado programme proudly highlights the rich culture and culinary history of each of our top sourcing regions.”
West Pak unveiled its country-of-origin bags at the Global Produce and Flower Show in Atlanta.
The new bags will be available according to each country of origin’s harvest seasons, starting immediately for Mexico and Colombia and in early spring for California.