The America Trades Produce Conference has launched an official website as a one-stop-shop for information about the annual event, including updated agendas, speaker lists, and registration for the conference.
Co-hosted by the Fresh Produce Association of the Americas (FPAA) and the Texas Produce Association, this year’s conference is scheduled to take place on 30 March-1 April in McAllen, Texas.
The event will focus on the issues, trends, and opportunities in fresh fruit and vegetable trade between Mexico and the US, and plans continue to move forward on agenda items geared to solving trade issues and perfecting the US/Mexico supply chain.
“The global fruit and vegetable trade is expanding at a phenomenal rate. The US/Mexico produce industry is at the heart of that growth,” said John McClung, president of the Texas Produce Association.
“This isn’t public relations hyperbole – it’s a US$6bn a year fact. But all complex economic relationships face challenges that have to be met to keep things running smoothly. This conference is all about the most serious people on both sides of the border pooling their skills and experience to ensure a prosperous future.”
The America Trades Produce Conference is designed to increase the interaction between US and Mexican government agencies, growers, shippers, and other key groups that work together to move fresh produce across the border.
“The America Trades Produce conference will be a great venue for bringing together industry members unified by the existence of our shared US/Mexico border,” added Lance Jungmeyer, president of the FPAA.
“In addition to government/industry interaction, we are also planning networking opportunities specifically geared to help strengthen the relationship between Mexican growers and the US companies who may distribute their produce.”