Just a few months after launching Lil Snappers, a premium line of 3lb bags made specifically for kid-sized apples and pears, Stemilt Growers is expanding the product line with new varieties, organic availability, and a durable display-shipper.
US-based Stemilt recently added two varieties – Braeburn and Fuji apples – to its line of conventionally grown Lil Snappers and also introduced Lil Snappers under its Artisan Organics label.
The Lil Snappers product line now includes six conventional apple varieties, one conventional pear variety, and five organic apple varieties. The new organic varieties available are: Gala, Fuji, Granny Smith, Piñata, and Pink Lady.
'The Lil Snappers line has been a great addition for Stemilt,' said Stemilt marketing director Roger Pepperl. 'The kid-friendly sizes and flavours and convenient grab-n-go package make it appealing to today’s busy parents. We’ve had numerous calls and emails from people wondering where to find Lil Snappers in their market. It’s a perfect in-and-out item to bring excitement to the produce department this winter and spring.”
In addition to expanding the Lil Snappers line, Stemilt will soon begin shipping these bags in a new display-shipper, the group revealed, with the carton a shorter version of a standard display ready carton and is great for building displays at retail. The pre-printed box features sharp graphics that make the product stand out in the produce department.
'The new carton is also very durable, which will aid in effectively transporting the box from our facilities all the way to the produce department floor,' said Pepperl.
