Ready Pac is celebrating the new year by pledging to help its customers live a healthier and more active lifestyle in 2014.
To help consumers achieve this, the group has launched a new 'Fit & Fresh Challenge' to help maintain healthy resolutions and inspire new ways to stay healthy and happy throughout the year.
Beginning 9 January through to 16 February, contest participants can win by pinning their Fit & Fresh inspiration to their Pinterest boards for a chance to win a US$500 Amazon gift card and a year’s supply of Ready Pac’s fresh Bistro Bowl salads.
See the Ready Pac website for further details.
Meanwhile, 2014 also marks Ready Pac's 45th anniversary, with the group reflecting on how far it has come since its inception as a produce supplier to the foodservice industry in 1969.
“My favourite thing about working for Ready Pac is the rapid pace for progress that we’ve set for ourselves,” said Tristan Simpson, senior director of marketing and corporate communications. “The fresh foods industry is built on the concept of moving product quickly and efficiently – but Ready Pac’s passion for innovation takes that idea one step further.
'While other companies seem to get comfortable playing their role within the industry, we are working as a team to find new ways to bring our fresh foods to completely new arenas,' he added. 'That’s precisely how we became the first company to introduce a single serve complete salad in 2001 with our Ready Pac Bistro Bowl Salads.”
