Pandol

Premium table grape specialist Pandol Bros Inc. has revealed that it has created a new role to help better position itself for profitable growth, a job that will be filled by Scott Reade.

In his role as vice-president of sales and marketing, Mr Reade will provide vision, leadership and management to ensure strategic and financial success, Pandol said, and will be responsible for all aspects of sales and marketing including growing the company's client base and customer segment diversification.

Mr Reade has held several sales positions in the retail, foodservice, frozen and international sectors, and will take on his new role on 1 June 2010.

'Scott brings years of experience and a proven track record of success in the sales and marketing area within the produce industry,' said Pandol president and CEO David Dever. 'His comprehensive knowledge of grower, packer and shipper operations will help us in meeting our initiatives.'