US-based Naturipe Foods has launched a new website that it hoped will better serve customers and provide easy access to product and service information.
The grower-owned berry producer-marketer teamed up with Anderson Partners to create a site utilising channel-specific navigation buttons to help customers search through retail, industrial or foodservice channels.
'As with everything we do, our new website was designed to help us enhance communications with and better serve our customers,' said vice-president for sales and marketing Maurice Moragne. 'In addition, the design reinforces our position as a grower-owned organisation committed to providing quality berries straight from our family farms.'
In addition, visitors to the site can get recipe ideas for blueberry, strawberry, blackberry and raspberry product applications, as well as try products that they are interested in by ordering samples through a comprehensive online form.
Visit the new website at www.naturipefoods.com
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