Fruit Logistica, the leading trade fair for the fresh produce industry, is launching its international promotional campaign this week for its 2010 edition, which is set to take place at the Berlin Exhibition Grounds in Germany on 3-5 April.
Marketing activities this year will involve participation at several industry meetings, along with the distribution of an exhibitor guide for companies contemplating involvement in the event.
The guide contains hints and guidelines on how to maximise the potential of Fruit Logistica, from stand construction and design to budgeting and personnel planning.
The 2009 event saw over 50,000 visitors from 120 different countries attending in Berlin, running their eyes over a total of 2,283 exhibitors from 79 countries.
Applications are now available to download online at www.fruitlogistica.com
