Salad marketer Florette has continued to diversify its product range by teaming up with entertainment brand Disney to launch a new line of sliced apple packs in Spain.
Aimed at children and backed by the Spanish 5 al Día healthy eating campaign, the 80g bags come in packs of three priced at €2.20 and feature musical comedy characters Phineas and Ferb.
Last year, Florette launched its first sliced apple line, Fresh Moment, through retail channels, later adding a multipack option.