Florette is planning to launch a new range of salads in Spain aimed at consumers looking to return to healthy eating following the excesses of their summer holidays.
Sold under the name Cuídate (Take Care of Yourself), the company said it had developed the range in response to customer demand for fresh, heathy ingredients.
According to the marketer, the salads will help consumers to 'regulate intestinal transit, enhance the effect of antioxidants and aid the functioning of the body's defences'.
The Cuídate range includes three different salad mixes which are aimed at addressing those three different physical aspects and will be branded as Digest, Immune and Antiox.
The new range is set to be promoted throughout September.
