Farmers get fertiliser support

What are the most important developments at Hydro Fert?

Francesco Di Pietro: Hydro Fert constantly tries to propose new solutions in its catalogue so as not to leave any developing agricultural problems or needs unresolved.

One of the latest developments is Betamin, a product based on amino acids originating within seaweed, that improves both root and vegetative development of plants besides the absorption of nutrients and the photosynthetic efficiency. The content of betaines increases the osmotic potential of plant cells and reduces the abiotic stress, thus improving yields in terms of quality and quantity. Its repeated application increases the dry matter of fruits and plants. Betamin is highly effective in all the phenological phases of development, guaranteeing vegetal and reproductive balance.

What are the main solutions you offer to growers?

FDP: Hydro Fert can offer a wide range of different solutions to farmers, with fertilisers of all kinds and categories, each one with specific purposes. Focusing on biostimulants and nutritional products, our specialty fertiliser content is based on seaweeds, humic and fulvic acids, amino acids, vegetal extracts, organic matter, macro and micronutrients, thanks to which we can satisfy the needs of farmers according to their varied requests.

How is demand in your main markets?

FDP: There’s a growing demand to cope with fertilisation features that are based on the specific needs of effective solutions for a variety of crops and agricultural conditions, but at the same time with little environmental impact and in line with a greener agriculture. We are already present in various regions of the globe – Europe, the MENA area, Southeast Asia, the Far East – and the current goal is to penetrate one or more markets in Latin America, starting with Ecuador, Chile and Peru.

Can you tell us how your growers are adapting to climate change?

FDP: One of the main objectives of biostimulants is to positively influence the plant’s resistance against abiotic stress, and this is why our company is constantly committed to conceiving our fertilisers and confirming their effectiveness against both water and saline stress.

In case of extreme weather conditions, the supply of fertilisers can decisively help the crops, since the use of such formulations puts plants in a far better phytosanitary state, and therefore they have a stronger resistance against any drastic climate conditions. A plant with a more developed root system and a bigger leaf area will have a higher chance of adapting itself against climatic stress compared to a non-biostimulated one.