Azura has set up a competition in France to mark the launch of its new website dedicated to consumers.
The contest will be advertised through three products in Azura’s Tomates Gourmet range: the 250g pack of cherry tomatoes, the 500g pack of cocktail tomatoes and the 250g pack of elongated cherry tomatoes.
By participating in the competition at either www.jaimelatomate.com ou www.lovelytomato.eu , visitors will have the chance to win a number of prizes, including a week-long trip to Morocco, children’s T-shirts, Azura USB sticks and salt and pepper sets.
The game itself involves assuming the role of a ladybird as it attempts to eat as many aphids as possible.
The competition is open from 15 March until 15 May.
In parallel, Azura has launched the new version of its site dedicated to professionals, www.azura-group.com, complete with a news section detailing the group’s commitments and its growing and commercial activities.