AGENDA

09:00
REGISTRATION & WELCOME REFRESHMENTS 

09:30
WELCOME ADDRESS 

09:45-10:30
Session 1: HOW TO MAKE THE MOST OF NEW OPPORTUNITIES IN EUROPE 

There is huge potential in the tropical fruit category. Improved quality and availability are driving sales of key lines like avocados, mangoes and limes, as well as lesser-known products such as passion fruit and pitahaya. How can growers, marketers and retailers tap into new opportunities to grow consumption in different European markets? After a keynote presentation from Rabobank on the latest European market data, a panel of industry experts discuss the implications for the trade. 

10:45-11:30
NETWORKING BREAK 

11:30-12:15
Session 2: TROPICALS AS A FORCE FOR GOOD 

Tropicals tick all the right boxes when it comes to satisfying demand for fruit that is healthy as well as tasty. They also align with growing consumer awareness of ethical issues. Many are supplied by developing countries where they offer a lifeline to rural communities. Companies need to find ways of sharing these messages more effectively with consumers. Fruitnet shines a spotlight on some of the initiatives driving change. 

12:15-13:00
Session 3: OPTIMISING THE SUPPLY CHAIN FOR TROPICALS 

Advances in logistics, ripening, postharvest and packaging are improving the quality and availability of Europe’s tropical fruit offer. We take a look at some of the most exciting developments in the category.

13:00-14:00
NETWORKING LUNCH 

14:00-15:45
Session 4: CATEGORY FOCUS 

Fruitnet shines a spotlight on some of the most exciting categories in the exotics line-up to see what is fuelling their growth. We bring you case studies on how innovative consumer branding, varietal innovation, product segmentation and consumer education are increasing sales of mangoes, pineapples, passion fruit and pitahaya. 

15:45-16:30
Session 5: LOCAL FOR LOCAL: OPPORTUNITIES FOR EUROPEAN SUPPLIERS 

Rising temperatures and new production technologies have created an opportunity for European producers to supply the market with an ever-increasing array of domestically grown tropical fruits. From Dutch-grown ginger to Spanish papayas, we look at how this will shape the market in the coming years. 

16:30-17:00
NETWORKING BREAK 

17:00-17:45
Session 6: HOW TO MAINTAIN SALES MOMENTUM IN A CHALLENGING LANDSCAPE 

European imports of mangoes and avocados are rising every year. What can be done to maintain this growth momentum and avoid price erosion? In a highly competitive market, how can optimise the potential of these and other tropicals in the retail, foodservice and wholesale channels? 

17:45
CLOSING REMARKS 

18:00-19:30
DRINKS RECEPTION