Data from the completed 2024/25 cherry season shows New Zealand exported more than 5,000 tonnes for the first time
New Zealand set a new export record during its 2024/25 cherry season, shipping 5,070 tonnes, topping the previous high of 4,020 tonnes set in 2017/18.
The season wrapped up in February, and according to a report from the Otago Daily Times, data from Stats NZ and Infometrics put the final export volume at a record level.
Central Otago Fruit Growers Association chairman Kris Robb, of Earnscleugh, said the record export was a “well-needed boost” for growers.
“There’s still a lot of blocks to come into full production and I’d hope for bigger and better things in the years to come,” Robb said.
The annual average price for the season was NZ$24.44 per kg, according to Infometrics, which growers welcomed.
“The export price is certainly where we need to be, as far as returns go, to make the industry sustainable,” Robb said.
Taiwan was the largest export market, accounting for 46 per cent of volume. China followed with 15 per cent, down from 19 per cent the year prior, although total volume remained relatively stable. Vietnam came in third position with 11 per cent.
Speaking in a newsletter before the season concluded Summerfruit New Zealand chief executive Dean Smith said the domestic market saw growth.
“The season has been bountiful, and quality has been favourable but conditions in some areas have been challenging with those growers having to work hard to keep fruit clean and nurture it to maturity,” said Smith.
“The domestic market has enjoyed a consistent supply of good fruit, and cherry exports have surpassed 5,000 tonnes for the first time – a milestone for our industry.”
